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Article

The Edelman Golden Games

Every year, the Edelman Graduates finish their scheme by taking on the challenge of fundraising for Edelman UK’s chosen charity.

April 18, 2016
Posts

Is it time to mutualise the BBC?

Recent press reports about the contents of the government’s white paper on the future of the BBC made me recall a debate organised by Social Market Foundation where Prof Diane Coyle, former Deputy Chair of the BBC Trust, outlined her perspective on the questions raised about the BBC’s future by the Charter Review.

April 15, 2016
Posts

2016 Trust in Financial Services

Last year, in a speech about the current regulatory environment at The Economic Club of Washington, D.C., Citigroup Inc. CEO Michael Corbat said that stronger regulation is needed of financial institutions and asked business and thought leaders, policy makers, and legislators to “add [their] voices to the chorus.”

April 13, 2016
Article

Employee Engagement: The Great Trust Divide

Do your employees trust you? Very few companies have asked themselves this question. The answer seems pretty obvious. Of course they do!

April 5, 2016
Article

Dirt is Good: The Campaign for Play

One of the most famous purpose branding initiatives comes from Unilever’s OMO/Persil and the Dirt is Good campaign, now operating in 78 nations around the world to address the play deficit and help children rediscover outdoor play.

April 4, 2016
Posts

Forget the economic impact, Brexit’s real danger is in the name

Like many people, I’ve spent the last few weeks (and will presumably spend the next few) trying to get my head around the arguments for and against the UK’s ongoing membership of the EU.

March 30, 2016
Article

Lawyers are failing in the court of public opinion

First it was globalisation, then digitisation – the textbooks on reputation management have been re-written almost monthly over recent years.

March 29, 2016
Article

EU Referendum Briefing: Weighing The Arguments

Prosperity or penury? The economy is at the centre of the debate on Britain’s membership of the European Union.

March 24, 2016
Article

Africa Rising hits speed bump but necessity is the mother of invention

Sub-Saharan Africa has posted its slowest period of economic growth since 1999. It’s still rising but only just. Where some see doom and gloom others see opportunity.

March 21, 2016