Offerings

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CRISIS PLANNING AND PREPARATION

The best time to get ahead of your next crisis is now.

We help organizations build resiliency before the crisis happens, with integrated solutions that help to identify and mitigate risks, build trust with stakeholders and ensure that when a crisis does happen, you are ready.

CRISIS RESPONSE

Working across channels and stakeholders to respond to crises.

Our Connected Crisis approach is built for today’s digital-first world: data-fueled, rooted in trust, connected to culture and integrated across business functions.

  • Real-time alerting and reporting
  • Crisis and risk intelligence
  • Due diligence and impact assessment
  • Integrated crisis response
  • Social media community management
  • Digital content planning and production
  • Stakeholder communications
  • Employee activism and communication

REPUTATION RECOVERY

Rebuilding trust in corporations and brands after a crisis.

Once the crisis is over, we bring Edelman’s full capabilities to bear to help organizations and brands rebuild trust across stakeholders.

  • Brand Trust diagnostic
  • Cultural analysis and mapping
  • Relaunch of brand narrative and positioning
  • Influencer and advocacy programming
  • Newsroom + Digital/Social content strategy