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Trust is the ultimate currency in the relationship that all institutions — businesses and brands, governments, NGOs, media — build with their stakeholders. Trust enables an organization to operate, lead and thrive. Join The TrustMakers, where listeners connect with global experts to learn what it takes to build trust in today’s society.
The Trustmakers
ACLU's Yasmin Cader on leading with clarity amid attacks on DE&I
The ACLU’s Deputy Legal Director and Director of The Trone Center for Justice and Equality, Yasmin Cader, speaks with Edelman’s Global Chief Diversity Equity & Inclusion Officer, Trisch Smith, about the latest Edelman Trust Barometer Special Report: Business and Racial Justice in America. Yasmin and Trisch talk about the ACLU’s history and work, how to navigate attacks on DE&I and where DE&I in the workplace is headed. “Have clarity, proceed with confidence and remain committed to fostering a sense of inclusion,” says Yasmin.
The Trustmakers
GLAAD CEO Sarah Kate Ellis on Being an Agent for Change
GLAAD CEO Sarah Kate Ellis joins Justin Blake, Executive Director of the Edelman Trust Institute, to discuss how businesses should engage on LGBTQ+ rights issues, the state of LGBTQ+ representation in the media, and GLAAD’s evolution as an advocacy organization.
The Trustmakers
Davos Special Part 3: Chatham House's Bronwen Maddox on Opportunities for Innovation Amid Geopolitical Tension
Bronwen Maddox, CEO of Chatham House, sits down with Justin Blake, Executive Director of the Edelman Trust Institute, at the 2024 Annual Meeting of the World Economic Forum in Davos, Switzerland. Bronwen and Justin discuss government regulation of innovations, the drop in institutional trust in the U.K., and the use of Chatham House Rule in meetings at Davos and beyond.
The Trustmakers
Axios CEO Jim VandeHei on Leading with 'Just the Good Stuff'
Axios Co-Founder and CEO Jim VandeHei joins Edelman CEO Richard Edelman for a conversation about his new book, “Just the Good Stuff,” and the state of trust in the media and business leaders.
The Trustmakers
Nature's Magdalena SKipper on Standing Up for Science
Magdalena Skipper, Editor in Chief of Nature, joins Justin Blake, Executive Director of the Edelman Trust Institute, to discuss the state of trust in science. She gives insights on combatting misinformation and on the 2024 Edelman Trust Barometer Special Report: Trust and Health.
The Trustmakers
Siemen's Lynette Jackson on Moving Content Beyond Relevance Toward Value
Lynette Jackson, Chief Communications Officer at Siemens, sits down with Joe Kingsbury, Global Chair of Edelman Business Marketing, to discuss the value of thought leadership in building trust, especially in a B2B context.