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Chancellor Jeremy Hunt has comprehensively rejected ‘Trussonomics’ with the Autumn Statement, following a turbulent few months in UK politics. Read the latest insights from Edelman Global Advisory for a full analysis of Hunt’s ‘eye-watering’ and ‘difficult’ measures.

While product innovation and competence have powered Tech’s high trust levels in years’ past, our latest research shows that increasing geopolitical challenges, a growing divide between developing and developed markets and a lack of societal leadership in the sector are putting Tech’s high trust at risk.

The 2022 Edelman Trust Barometer Special Report: Trust in the Workplace, reveals significant declines in trust in government and media. Increasingly, individuals are turning to their employer for trusted sources of information.

One of the primary reasons I joined Edelman was because it’s a purpose-driven agency. At our core is the collective desire to effect positive change in business and society. From a personal perspective, I wanted to gain first-hand experience of an Edelman charity partnership and to challenge my mind with a task and activity that falls outside of the daily work I do.

Netflix, Disney+ and Amazon are all poised or have already launched an ad-funded version of their platforms in the UK and around the globe. It’s likely to cause a significant shift both from consumers’ perceptions of the services but also to brands’ communications plans.

The stakes could not be higher for new UK Prime Minister Rishi Sunak as he presides over a fractious party and faces a resurgent Labour opposition.

Next up in our Meet the Makers series, we caught up with Ewen Doddrell, Associate Director, London Brand, on what life's like in the Assembly team, how he got into communications and the biggest challenges he's overcome during his time on the team.

Rishi Sunak entered No.10 with an in-tray that few Prime Ministers would envy, and will need to demonstrate action straight away to turn the page on a chaotic six months in politics.

Following the dramatic and chaotic collapse of Liz Truss’ premiership, the Conservative Party acted swiftly and decisively in choosing Rishi Sunak, the runner-up from the previous leadership contest, to replace her.