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Discover Archie AI Personas — Edelman’s proprietary AI solution that delivers real-time audience insight, built on 25 years of trust intelligence.

The Move to -15°C resets frozen food standards to cut emissions and boost resilience.

The 4th annual Edelman Trust Barometer Special Report on Trust and Health reveals a transformational shift happening between the public and who they trust with their health.

As AI reshapes industries and redefines innovation, Edelman presents AI Creators You Need to Know.

Edelman's Public & Government Affairs shape favorable policy and regulatory outcomes to help meet your business objectives.

2024 was always going to be an inflection point. It’s a year in which 60-plus nations, accounting for half of the global population, are heading to the polls.

Edelman’s dedicated team enabling organizations to anticipate, prepare for and protect themselves from reputational harm.

The generative AI market is vast - and evaluating which tools are available and worth investing in is challenging and time-consuming. Thankfully, Edelman has done all the necessary vetting k, so you don’t have to. In this first-of-its-kind evaluation guide, you’ll learn which tools are the most enterprise-ready for a variety of marcom initiatives, and why.

The 2024 Edelman Trust Barometer Special Report: Trust at Work reveals a new polarization in the workplace, marked by a widening gap between associates and executives in optimism about their personal economic futures.

Experts are skeptical about young voters’ political engagement, uncertain that many will show up to the polls this fall for either Vice President Kamala Harris or former President Donald Trump.